Briscoe Group Partners With Impact Analytics to Power Data-Driven Retail Operations

NEW YORK, Aug. 21, 2024 (GLOBE NEWSWIRE) — Impact Analytics™, the pioneer in AI–powered planning, merchandising and pricing solutions, today announced it has partnered with Briscoe Group, a leading retail conglomerate in New Zealand which operates Briscoes Homewares and Rebel Sport. Under the terms of the partnership, Briscoe Group will implement the Impact Analytics AI–Merchandising & Supply Chain platform, including PlanSmart, AssortSmart, InventorySmart, and AttributeSmart, to make data–driven decisions, improve forecasting accuracy, enhance inventory management, and ultimately deliver a superior customer experience.

“After thoroughly evaluating opportunities to integrate advanced AI capabilities into our operations, we selected Impact Analytics for their exceptional retail–focused platform and team of seasoned experts,” said Andrew Scott, COO of Briscoe Group. “The platform's ability to deliver rapid value through dynamic module interaction and sophisticated AI forecasting will future–proof our business, ensuring we remain at the cutting edge of retail innovation.”

“We are proud to partner with Briscoe Group on this incredible business transformation,” said Prashant Agrawal, CEO of Impact Analytics. “The Briscoe group team's dedication to retail excellence and innovation is truly inspiring. We are confident that our AI–powered platform will enable them to achieve their strategic goals and drive sustainable growth.”

The Impact Analytics PlanSmart module is designed to help retailers optimize merchandise financial planning and manage open–to–buy budgets effectively. It leverages AI–driven forecasting to enhance the accuracy of financial plans, ensures better alignment with demand and inventory needs, and helps retailers make data–driven decisions to improve profitability and reduce the risk of overstock or stockouts​.

AssortSmart is an AI–powered assortment planning software that enables leading retail companies like Briscoe to create customer–centric, profitable, and localized assortments across multiple locations. By analyzing vast amounts of data and using advanced algorithms, it helps retailers make informed decisions to maximize sales, minimize markdowns, and enhance overall profitability.

InventorySmart is an AI–powered forecasting engine that enables retailers to accurately predict inventory needs and drive profitability by reducing overstocks and optimizing assortments and distribution. By considering over 200 variables, InventorySmart provides decision–makers with a comprehensive understanding of demand, ensuring well–informed inventory management and strategic planning.

AttributeSmart is an AI–powered automated product tagging software that helps retailers improve product discoverability and merchandising. It uses computer vision and machine learning to automatically generate accurate product tags from various sources including images, text descriptions, and customer reviews.

About Briscoe Group

Briscoe Group is a leading retail conglomerate in New Zealand, operating 90 stores and two websites across the Briscoe Homewares and Rebel Sport brand. The company is committed to providing customers with quality products, exceptional service, and a seamless shopping experience.

ABOUT IMPACT ANALYTICS

Impact Analytics offers a holistic suite of AI–powered solutions to help brands future–proof their businesses using predictive analytics. The company has been pioneering and perfecting the use of AI in forecasting, planning and operations for nearly a decade, serving the retail, grocery, manufacturing and CPG industries. With tools for planning, forecasting, merchandising and pricing, Impact Analytics enables companies to make smart, data–based decisions rather than relying on last year’s figures to forecast and plan this year’s business. The company also offers tools to automate functions the industry has long managed manually by spreadsheet and to unify and streamline reporting, so executives can rely on a single source of truth when making decisions. Impact Analytics was founded and is led by Prashant Agrawal, a former senior consultant at McKinsey and Boston Consulting Group and current Adjunct Professor at Columbia University who teaches about the use of AI in retail.

To learn more, visit Impact Analytics.

Media Contact
For Impact Analytics:
Danielle Poggi
Berns Communications Group
dpoggi@bcg–pr.com


GLOBENEWSWIRE (Distribution ID 9218468)

James Baldwin Fest To Celebrate Writer, in Paris

Tara Phillips in Paris. Credit: AM/SWAN.

By SWAN
PARIS, Aug 21 2024 – For the centenary of James Baldwin’s birth, an international array of literature fans are coming together in Paris at a festival that will honour the life and work of the iconic American author and civil rights activist.

The James Baldwin Centennial Festival, scheduled for Sept. 9 to 13, aims to be a “celebration” that will take place at multiple venues in the French capital, according to Tara Phillips, executive director of La Maison Baldwin, the organizers.

The non-profit group (founded in 2016 in Saint Paul de Vence, where Baldwin spent the last 17 years of his life) essentially wishes to preserve and promote the writer’s legacy by “nurturing creativity, fostering intellectual exchange, and championing diverse voices through conferences and residencies,” according to its stated objectives.

In the eight years since it was formed, however, La Maison Baldwin hasn’t always had smooth sailing, as some of its activities ran counter to the vision of Baldwin’s family on how to honour his uncompromising work and long-lasting influence. But now, with new direction, the organization has the family’s support, including for the festival, Phillips says.

Baldwin – the author of stirring books such as The Fire Next Time, Go Tell It on the Mountain and Giovanni’s Room – remains one of the most revered (and quoted) writers today, decades after his death in 1987. Born on Aug. 2, 1924, he would have turned 100 this year, and the festival might have been held in his birth month were it not for the recent Paris Olympic Games.

According to Phillips, the event will comprise panel discussions, writing workshops, an art exhibition, student participation and an open-mic segment, among the various features.

In the following edited interview, conducted in person in Paris, Phillips discusses the overall goals and the far-reaching power of Baldwin’s works and words.

SWAN: Let’s start with the centenary and why this festival, why it’s taking place in France.

Tara Phillips: La Maison Baldwin was founded in the south of France, and it was intended to provide both writers’ residencies and writers’ conferences. Then the founder moved to Paris in 2022 and left the organization. So, the centennial seems like the perfect opportunity to reclaim the organization and reintroduce it on new footing.

And so that’s why we thought it was important to do a centennial event, and we also wanted to be aligned with the family who had already been thinking about the centennial in early 2023. We were trying to build a relationship with them, and it just made sense that we were all thinking about this as a way to collectively honour his legacy.

(Note: Baldwin’s family held a centennial celebration at the Lincoln Center in New York on Aug. 7, at which Phillips spoke.)

SWAN: How will the family be involved in the Paris festival?

TP: Well, on the first day, there’s a welcoming reception, and I will invite Trevor Baldwin, James Baldwin’s nephew, to say a few words. But then on the following day, we’ll have the very first panel, called “La Maison Baldwin”, and it’s about the idea of home, both literally and also as in the Black literary tradition. Trevor will participate on that panel as somebody who knew his Uncle Jimmy, and can give some insight into the idea of home for James Baldwin. He was a Harlem man, but he lived all over the world, and his idea of home is pretty complex. And what I’m discovering as I get to know more and more members of the family is that a lot of them have this wanderlust and live in different parts of the world. So, that will be a way to engage a familial voice on that issue, particularly for Black people.

SWAN: Is the festival open to the general public?

TP: There’s a festival fee, but anybody can attend. James Baldwin’s followers and admirers are so diverse: you have the Black community, the literary community, the activist community, the LGBTQ+ community, you have students, academics, artists. The idea was to create an experience that would appeal to all those types of people, but always with the idea of centering James Baldwin.

SWAN: What are some of the other aspects of the event?

TP: We’ll have a welcome reception, and that’s going to be sponsored by the US Embassy. It will be just a moment to come together and celebrate the fact that we’re in Paris and to kick things off. Then we will start the next day with a keynote speaker (author Robert Jones, Jr.) and multiple panel discussions where we’ll be thinking about Baldwin and reflecting on the theme of the festival: Baldwin and Black Legacy, Truth, Liberation, Activism.

SWAN: How did the theme come about?

TP: It came about as the centennial committee brainstormed words that came to mind when we thought about Baldwin and his work and his impact. You know, he spoke truth, also in his writing. And for many people, it liberated them. He gave us the language to liberate us from conceptions of ourselves, or our perceptions of the world, and perceptions of our humanity. And that liberation motivates activism for many of us. That’s how we came to that theme.

SWAN: And continuing with the various elements of the festival, there will be an art exhibition?

TP: Yes, we’ll have an exhibition that will be running during the week. It’s called Frontline Prophet. Those works are by Sabrina Nelson, curated by Ashara Ekundayo and Omo Misha. It’s this brilliant collection of art sketches that Sabrina initially did in 2016 at the James Baldwin conference (held at the American University of Paris), and it’s returning, coming full circle.

SWAN: The festival will also have writing workshops (for an additional fee). Please tell us about those.

TP: We will have a fiction track and a creative nonfiction track. These are separate as not all festival participants will be joining.

But if you’re a writer and you want to have a curated experience with some successful writers, we have Deesha Philyaw (author of The Secret Lives of Church Ladies) doing the fiction workshop, and Brian Broome (author of the memoir Punch Me Up to the Gods) is doing the creative nonfiction. And that will be happening for folks who want to have that experience.

SWAN: In addition, there’s a big move to engage students, youth…

TP: Yes, there will be a student activism workshop. We want to engage young people with Baldwin’s work and tap into their own sense of activism. You know, these are such interesting times to be young, right? There have always been things happening in history, in our world, but because of social media, because we have access to see everything all the time, I think young people are engaged in a a very different way than they probably would have been without these mediums. And they’ve been the ones to kind of reinvigorate Baldwin’s language and works in a lot of ways.

So, we wanted to give them a space where they could explore the idea of activism through leadership, through creativity and through community. For those three days, they will have their own space together to look at some of Baldwin’s works, to engage with each other and talk with each other. We’re partnering with the Collectif Baldwin (a local organization) on that. I actually think this is the most important part of the festival.

SWAN: Where will the students be coming from?

TP: We basically would like to see students from everywhere who have the time or interest to attend. But we also think it’s very important that there’s a presence of French students as well because what I’m discovering, particularly as a I make more connections here in Paris, is that there is so much to be learned from Baldwin in the context of France and their relations around racism and cultural identity. So, to be able to engage French students in this conversation would be to discuss their own activism. After the workshop, they will also do a presentation – on what they learned and on how they can take Baldwin into the future.

SWAN: Let’s talk about your background coming into this. What is your personal relationship with Baldwin’s work?

TP: It’s interesting because I don’t remember the first time I ever really read James Baldwin. I know I don’t remember reading him when I was in high school – I remember reading Richard Wright and Lorraine Hansberry. But I was in high school in the Eighties before there really was an infusion of black literature, so it was hard to come by.

Then, I ended up reading The Evidence of Things Not Seen, which was interesting to read because it wasn’t the ones he’s known for. It was about the Atlanta Child Murders, which were happening around the same time that I was a kid. There’s something about being immersed in that specific topic and getting it from his perspective that was really interesting for me.

Then he would pop up in my psyche over the years, and now he kind of haunts me because I’m constantly doing this work. And the connection for me, with respect to taking on this work, is that I have moved to Paris as a Black American (in 2018), and I started writing then, and I could just really connect to his sense of freedom coming here. I mean, being in the United States as a Black American and then also as the mother of a Black son, there’s just a weight that you carry, and people who don’t have our experience, they don’t understand what it’s like, and they don’t understand how persistent it is: how you can try to live a life of joy, and of peace, and of intellectual curiosity and all of these things as a Black American, but there’s always a moment when you’re kind of smacked back to the reality of, like, our positioning in society and our history. His words became so important to me, especially after George Floyd’s murder. Baldwin just understood. He had the language.

Another connection for me, and I’ve written about this, is that my father’s name is James and my father was born in Harlem and grew up there, like Baldwin. Turns out that they both went to the same high school but 20 years apart. I think about my dad’s connection to Harlem, his Harlem pride, and how he left because things got so bad in the Sixties and Seventies. He moved my whole family out because he wanted something better for us. And in some ways, I feel that that was James Baldwin’s understanding: another black Jimmy from Harlem saying: “I’ve got to get out of here if I’m going to be true to my own humanity and live the life that I need to live.”

SWAN: In light of all this, what are your hopes for the festival overall?

TP: My hopes for the festival are that it’s really seen and viewed as a celebration of James Baldwin. That’s why I’ve been really keen on calling it a “festival” and not a “conference” because a conference tends to suggest an academic event, with people sitting and providing an analysis of his work, and what I’m hoping is: let’s just celebrate Uncle Jimmy and what he has given us.

Let it just be a party of writers and artists and creatives and scholars, just experiencing one another and Paris, and why this place was important for him and his own experience and development as a human. And let’s just celebrate young people, and their potential and their possibilities, which I think Baldwin really cared about. He had a word for everybody, you know. And it’s funny because Duke University Press has donated 300 copies of Little Man, Little Man, which Baldwin wrote for his nephew, and I love that this is a children’s book… this is what it’s really about – passing on the word for another generation. AM / SWAN