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Driving Elegance Together — LEPAS Global Partner Conference Successfully Concludes

WUHU, China, April 29, 2026 (GLOBE NEWSWIRE) — From April 26 to 28, 2026, LEPAS, the NEV brand under Chery Group, hosted its first Global Partner Conference in Wuhu under the theme “Drive Elegance Together.” The event gathered over 500 distributors, strategic partners, and industry representatives from nearly 20 countries and regions, marking a key step as LEPAS transitions from brand launch to the operational rollout of its global network.

Following its European debut at Milano Design Week and its NEV strategy unveiling at Auto China 2026, the conference translated the vision of “Elegance Moves the World” into concrete global action.

Strategy in Action: From Vision to Execution
LEPAS outlined its brand architecture, product portfolio, and global channel roadmap, with L4, L6, and L8—built on the Intelligent LEX Platform—set for phased global rollout, alongside localized market strategies and a replicable business model leveraging Chery Group’s supply chain and technology to ensure long-term partner profitability, as emphasized by CEO Zhai Xiaobing.

Strategic Signings: Expanding the Global Network

LEPAS signed partnership agreements across Europe, Asia, the Middle East, Africa, and Latin America—including Spain, Italy, Greece, Romania, Croatia, Slovenia, Thailand, Malaysia, Indonesia, Kazakhstan, Qatar, the UAE, Kuwait, Tunisia, South Africa, and Chile—accelerating its global expansion and large-scale market deployment.

Immersive Experience: Bringing Elegance to Life

Experiential zones demonstrated “Elegant Technology” in real-world scenarios, including automated parking and remote summon in the VPD area, while AiMOGA robots Mornine and Argos added a human-centered touch; test drives of the LEPAS L8, L6, and L4 further highlighted smooth handling, cabin quietness, and ADAS capabilities powered by the Intelligent LEX Platform.

The LEPAS Elegant Lifestyle House opened for the first time, offering hands-on activities such as leather crafting, fragrance blending, and coffee-making — extending the brand experience beyond the vehicle.

An evening Garden Gathering combined live music, art, and interactive installations, where technology and lifestyle naturally converged.

Ecosystem Synergy: Entering the Delivery Phase

From its debut at Milano Design Week to validation at Auto China 2026 and co-creation in Wuhu, LEPAS has rapidly advanced into a new phase of scaled global delivery, driven by technology and an ecosystem-led approach alongside its partners.

Chery Group
Peiwen Tan
Email: [email protected]
Website: lepasinternational.com 

Photos accompanying this announcement are available at

https://www.globenewswire.com/NewsRoom/AttachmentNg/b4ec3709-aac5-4e04-bad6-9b4f3b2fe3ef

https://www.globenewswire.com/NewsRoom/AttachmentNg/d6d17510-6530-4edf-9262-ff6b94811b5d

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GLOBENEWSWIRE (Distribution ID 9709756)

From “Automaker” to “Travel Lifestyle Service Provider”: JETOUR's “Travel+” Strategy Enters New Phase

BEIJING, April 29, 2026 (GLOBE NEWSWIRE) — As the product homogeneity in the auto market intensifies, building long-term brand competitiveness beyond vehicle manufacturing has emerged as a major industry-wide challenge. At Auto China 2026, JETOUR unveiled its “Travel+” strategy, delivering a distinctive solution: transitioning from product-centric thinking to positioning vehicles as connectors of life experiences. This shift empowers JETOUR to transcend conventional competition, evolving from carmaking to curating travel lifestyles.

Beyond Manufacturing: Production Differentiation and User-Centricity
As Ke Chuandeng, President of JETOUR International, noted: “From a tiny seed to a lush tree, what defines JETOUR is our ‘Travel+’ DNA, which transforms us beyond an automaker into a bridge linking users to the world.” The strategy is anchored in two core pillars: differentiation and user-centricity.

JETOUR integrates boxy design, off-road capability, intelligent comfort and travel-oriented lifestyle to meet users’ pursuit of freedom and exploration. Its user-centric philosophy covers far more than product development. By operating signature events and a complete benefits system, JETOUR maintains close user connections. It boasts over 50 million global fans, more than 2.2 million owners and 300+ owner clubs, acting as a professional travel lifestyle enabler that connects users, vehicles and the world via travel culture.

Technology: The Strategic Backbone
Solid technological strength underpins the implementation of the “Travel+” strategy. Dai Lihong, President of JETOUR Auto, stated: “Every JETOUR product goes through rigorous global testing in extreme environments, ensuring world-class quality.”

JETOUR has upgraded its hybrid technology to the sixth generation. Its core systems, including the C-DM hybrid system, XWD intelligent four-wheel drive system and GAIA Architecture, have been widely applied to SOUEAST, JETOUR T Series and G Series, covering urban mobility, light off-road and premium off-road scenarios and verified by global markets. At Auto China 2026, JETOUR exhibited SOUEAST S08 DM, T2 i-DM, G700, G700 Whistling Arrow and other models. Over 200 global media representatives participated in dynamic test drives and witnessed the public fording test of the G700 (Ark Edition) on site.

2.000+ Sales and Service Outlets: Accelerating Global Expansion 
Guided by the “In somewhere, For somewhere, Be somewhere” localization philosophy, JETOUR has expanded its business to 100 countries and regions with over 2,000 sales and service outlets.

On April 23rd, JETOUR held a dual-brand global dealer conference, gathering over 1,000 global partners to summarize achievements and plan future development. It also hosted the Annual Conference of the JETOUR International Media Alliance (JMA), communicating with 200+ global media representatives to explore brand communication paths for global expansion and intelligent and new energy transformation.

Cross-industry Collaboration: “Travel+” Ecosystem Gains Momentum
JETOUR has deepened cross-industry cooperation to enrich its “Travel+” ecosystem. It has partnered with global celebrities from various fields, including Brand Friend Sir Mo Farah, explorer Hazen Audel, racing legend Robby Gordon, and Cheetah Conservation Fund founder Dr. Laurie Marker. At Auto China 2026, brand ambassador Alan Walker and G Series art consultant Paula Scher joined JETOUR’s launch events, further enriching the cultural connotation of the “Travel+” strategy and turning it into a shareable global cultural symbol.

From a seed to a growing ecosystem, the path of “Travel+” is now clear. It centers on user needs, is powered by technology, and expands through an evolving ecosystem. It builds a full-scenario mobility system—more resilient, more scalable, and ready for long-term growth. What it represents is not just a brand strategy. It is a clear statement about the future mobility and a confident step toward it.

Photos accompanying this announcement are available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/408856e3-4515-4ea6-b8c2-2e29d0f426ea
https://www.globenewswire.com/NewsRoom/AttachmentNg/636492c5-89ef-481e-85aa-7645810dfce2


GLOBENEWSWIRE (Distribution ID 9709577)